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    Lipscomb University
   
 
  Sep 22, 2017
 
 
    
2017-2018 Undergraduate Catalog

BA 4503 - Business Policy and Strategy (3) F, SP, SU


Study of the development of company policy and strategy and the impact of a company’s internal and external environment on strategic decisions. Includes case practice in analyzing and formulating business policy and strategy. An integrating experience to be taken in the final semester.

Prerequisite: Senior standing, BA 3703 , FI 2503 , FI 3503 , MK 3503 , MG 3503 .
This course may satisfy the SALT Tier II requirement.