May 30, 2024  
2018-2019 Graduate Catalog 
2018-2019 Graduate Catalog [ARCHIVED CATALOG]

AGE 6033 - Understanding the Aging Consumer (3)

The course will provide students with an understanding of the demographics of the older adult population and how those characteristics affect consumer needs and behavior. This will be an interdisciplinary study, examining older adults in America from a psychological, sociological and economic lens.