CEA 6013 - AI in Creative Industries (3)

This course explores how artificial intelligence is reshaping creative industries. Designed as a hands-on, applied learning experience, the course focuses on AI as a creative collaborator and operational amplifier rather than a replacement for human creativity. Students will experiment with contemporary AI tools used in ideation, content development, production workflows, audience engagement, and decision-making. The course emphasizes ethical considerations, creative authorship, intellectual property, bias, and responsible adoption of AI technologies. By the end of the course, students will develop AI-enhanced workflows, a prompt library and established professional and ethical practices tailored to their specific creative field, positioning them to lead and innovate in rapidly evolving creative environments.