Marketing, Corporate Marketing Concentration, B.B.A.

B.B.A. degree program

Business Core (49 hours*) and Other Required Courses for B.B.A. Degree

All majors in the B.B.A. degree must complete the following courses:

• AC 2503 - Financial Accounting (3) F, SP, SU
• AC 2513 - Managerial Accounting (3) F, SP, SU
• BA 3403 - Enterprise Systems, Reporting, and Visualization (3) F, SP, SU
• BA 3703 - Business Communication (3) F, SP
• BA 3803 - Business Values (3) F, SP, SU
• BA 4503 - Business Strategy (3) F, SP, SU
• EC 2403 - Principles of Macroeconomics (3) F, SP, SU
• EC 2413 - Principles of Microeconomics (3) F, SP, SU
• ENT 2503 - An Introduction to Business (3) F, SP
• FI 2503 - Business Analysis, Techniques and Tools (3) F, SP, SU
• FI 3503 - Principles of Finance (3) F, SP, SU
• MA 2183 - Elementary Statistics (3) F, SP, SU
• MG 3503 - Leading and Managing People (3) F, SP, SU
• MG 3613 - Legal Aspects of Business I (3) F, SP, SU
• MG 4813 - Data Driven Decision Making (3) SP
• MK 3503 - Principles of Marketing (3) F, SP, SU
• OSCM 3503 - Operations and Supply Chain Management (3) F, SP, SU
• UN 1321 - Personal Finance (1) F, SP

Total hours required: 21

(in addition to B.B.A. requirements)