Jul 18, 2024  
2022-23 Undergraduate Catalog 
2022-23 Undergraduate Catalog [ARCHIVED CATALOG]

MK 390V - Internship in Marketing (1-10) F, SP, SU

The Marketing internship provides students with direct experience in one or more marketing functions of a business. The internship activities experienced should significantly match the marketing functions and activities of the marketing major concentration chosen by the student. Interns are expected to develop and achieve workplace goals in a firm/professional work setting, create reports/reflection papers and a portfolio of materials that demonstrate the ability to see the application of classroom materials in a workplace setting, use the CoB chosen virtues and values of Jesus to evaluate the presence/absence of those values in the business at present and to recommend how adopting them or more fully implementing them would benefit the firm, and effectively critique the activities of the firm and make logical and useful observations of what the firm is doing well and where it could be doing better in its marketing activities.

An internship that earns credit of at least 3 hours is needed to meet the internship requirement for Marketing majors.

Prerequisites: Permission of professor in charge and/or academic chair prior to registration, junior or senior standing and MK 3503  with a grade of “C” or above.
Repeatable for a maximum of 10 hours.