Apr 19, 2024  
2023-2024 Undergraduate Catalog 
    
2023-2024 Undergraduate Catalog

MK 3543 - Sales and Marketing (3) F, SP


This course covers the fundamentals of selling, sales theory, sales techniques and sales role playing. The personal qualifications required for effective selling are reviewed. Students are required to give sales presentations.

Prerequisite: MK 3503  with a grade of “C” or above.