Nov 08, 2024  
2023-2024 Undergraduate Catalog 
    
2023-2024 Undergraduate Catalog [ARCHIVED CATALOG]

FD 3023 - Forecasting & Consumer Behavior (3) F


In this course, students will learn how to identify trends to develop forecasts. Emphasis is placed on understanding the behavior of consumers in order to develop successful products and marketing strategies. 

Lecture/Lab