Public relations is the management of communication between an organization and its publics. This major conveys the dynamic skills of writing, speaking, strategizing and designing.

B.A. degree program only

Total hours required: 49

Specific courses required:

CO 1014 - 21st Century Media (4) F, SP
CO 2144 - Multimedia Storytelling (4) F, SP
CO 2223 - Image, Motion, and Sound (3) F, SP, SU
CO 3013 - Cross-Cultural Communication (3) F, SP
CO 3553 - Communication Law and Ethics (3) F, SP
CO 3573 - Crisis Communication (3) F, SP
CO 3703 - Introduction to Public Relations (3) F
CO 3723 - Public Relations Writing (3) SP
CO 3733 - Cases and Campaigns (3) F
CO 3941 - Practicum in Public Relations (1) F, SP, SU
(Taken twice by majors)
CO 4013 - Internship in Public Relations (3) F, SP, SU
CO 4833 - Great Ideas: Public Relations (3) SP
MG 3503 - Leading and Managing People (3) F, SP, SU
MK 3503 - Principles of Marketing (3) F, SP, SU

Six hours selected from:

CO 2133 - Persuasion and Advocacy (3) F, SP
CO 2213 - Event Planning (3) SP
CO 2703 - Organizational Communication (3) F
CO 3083 - Negotiation (3) F
CO 3603 - On-Camera Delivery (3) F
CO 4063 - Audience Analysis (3) F

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