EN 4243 - Writing for Social Media (3)

This course examines the principles and practices of creating impactful content for digital platforms, with a focus on social media and online communication. Students will explore strategies for engaging diverse audiences, crafting compelling narratives, and utilizing digital tools such as text analysis, data visualization, and multimedia integration. Weekly collaborative labs will provide hands-on experience with content creation, platform-specific writing techniques, and analytics tools to measure engagement and effectiveness. No prior experience with digital platforms is required, making this course accessible to all learners interested in mastering digital writing.

Prerequisites: EN 2903, EN 3013 and EN 2913